Eurocash is one of the largest FMCG companies in Poland. It is a leader in serving independent businesses, with solutions tailored for retail, hospitality, and catering industries.
Eurocash manages a variety of business units, including Eurocash Cash&Carry, which operates over 160 warehouses nationwide.
The background
Each channel had its own web and mobile app, offering distinct functionalities such as product browsing, discount options, and specific features like scanning tools and delivery schedules.The project's primary goal was to:
The project’s primary objective was to merge these platforms into a unified, seamless web and mobile applications accessible on both mobile and desktop devices. This required integrating non-consistent user paths, mergin diverse shopping processes, simplifying complex discount systems, and ensuring an intuitive user experience while maintaining feature-rich functionality.
- Unify the platforms into a seamless web and mobile experience accessible on both mobile and desktop devices.
- Integrate diverse shopping processes, merge inconsistent user paths, and simplify complex discount systems.
- Enhance usability while maintaining feature-rich functionality.
Having previously worked with Eurocash on a Single Sign-On (SSO) system in 2020/2021, I was requested to join the team for this large-scale project.
My role
As part of a design team of four, I played a central role in shaping the platform. My contributions included:
- Navigation Design I developed a unified navigation structure for the entire system.
- Dashboard UII designed an intuitive desktop and mobile dashboard interface, including modular components to highlight key user information.
- Product ListingsI designed a streamlined cart interface to match Eurocash's users specific needs.
- Self-Service FeatureCrafted a product-scanning feature allowing users to add items directly to their cart while shopping in physical stores.
- Design SystemTogether with other team members I developed and continuously updated a new design system to ensure consistency across the platform.
The result
The project prioritized accessibility, simplicity, and collaboration, involving close partnerships with Eurocash’s product, sales, and development teams to align the design with strategic business goals.
While the design phase has been successfully completed, the platform is currently under development by the client’s in-house development team.
For a deeper dive into my role, the design process, or the project’s results, I’d be happy to share more insights during a live call.